It can be difficult for an untrained eye to tell the difference between Genuine Ford vs. fake parts and accessories.
The fakes can look great, but the differences are very real. Genuine parts and accessories are built to original
equipment specifications for fit, form and function. Ford licenses suppliers of apparel, gifts and accessories
to ensure our high standards of quality are maintained.
Examples of Ford Licensed Products
When you think of licensed products, you probably think of Ford hats, T-shirts, and key chains. But what about cell phone cases,
video games and pressure washers? Ford has more than 400 licensees globally who sell everything from pinball machines to luggage.
Check out some examples below.
Left: A commercial for the official Ford Speed Champions Lego kit.
Additional Ford Motor Company licensed products:
Left: Ford even licenses eyewear featuring the iconic Mustang logo.
Left: High quality giftware and home décor sold at specialty retailers across Europe.
Left: The Ford Pressure Washer by Pulsar is available online through major home improvement retailers.
Official Licensed Product Security Tags
Ford’s Official Licensed Products (OLP) require the use of specially-designed security hangtags or stickers to prevent
Both the hangtag and sticker shown above employ various security features, including a QR code that links consumers to the
site. Once the consumer is at the site, they
simply register their product using the unique trace numbering code allowing them instant access to electronic gifts and the
opportunity to register for giveaways
Official Licensed Product Logo
Remember, the Official Licensed Product (OLP) logo, shown below in several variations, must be visible on both the licensed product
and its packaging.
Left: Examples of the OLP logo displayed on packaging.
Left: In addition to the security hangtag or sticker, Ford OLP apparel also includes a Ford sewn-in or screened OLP logo.